Reaching migrant and immigrant communities with trusted information requires culturally competent and linguistically accessible approaches and products. In this session, we’ll explore best practices from two critical information services along the U.S./Mexico border. Attendees will leave equipped to better understand information needs and reach their audiences with practical tips and resources.
This session is designed for:
- Audience engagement professionals who want to develop better strategies for reaching (im)migrant communities
- Product development leaders interested in learning about creative approaches for building trust with communities
- Anyone interested in learning better practices for understanding information needs in their communities