Making Analytics Useful

  • Wednesday – 12 PM – 12:45 PM ET (4 PM – 4:45 PM UTC)
  • #ONAInsights
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Session Description

In interrogating how their journalist colleagues actually use analytics data, The New York Times’ analytics team helped increase adoption of audience data, making their work more relevant and useful. Join this fireside chat and gain best practices and surprising insights from The Times’ Director of Analytics, James G. Robinson.

Speaker

James G. Robinson
Director, Analytics, The New York Times
@JamesGRobinsonVisit Website

Moderator

Versha Sharma
Managing Editor & Senior Correspondent, NowThis
@versharmaVisit Website